For the fourth consecutive year, PPC 3×3 Street Basketball, the initiative of PPC and the Greek Basketball Federation (EOK), returns for the fourth consecutive year, aiming to transform central city locations into live courts, giving space to the energy of sport and the dynamics of 3×3 and contributing decisively to the extroversion and dissemination of the sport.
At the same time, PPC strengthens its cooperation with the EOC by supporting the men’s and women’s 3×3 national teams, while the professional PPC Team Athina, with the aim of developing the Greek 3x3 and the presence of Greece in the international scene of the sport.
With a central message WIREPowerUp theGame, PPC supports initiatives that promote sport, the integration of the younger generation into sport and contact with the modern, dynamic face of basketball.
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The President of the Greek Basketball Federation, Mr. Evangelos Liolios, said:“The extension of our joint course with PPC gives new energy to our vision for the development of 3×3 throughout Greece. Through this strategic partnership, the sport gains even greater visibility and a stronger presence among the younger generation. With the steady support of PPC, 3×3 is evolving into an institution with nationwide appeal and strong potential for the future of Greek basketball, both in Greece and abroad.”
The PPC Group’s General Manager of Corporate Relations and Communication, Ms. Sofia Dimtsa, said: “At PPC we are very pleased to continue for the fourth consecutive year our cooperation with the EOC, contributing together to the development of 3×3 in Greece. Through PPC 3×3 Street Basketball, 3×3 Schools powered by PPC, as well as PPC’s support to the National 3×3 Men’s and Women’s 3×3 Teams and PPC Team Athina, PPC brings the energy of sport closer to the younger generation and contributes decisively to the further spread and dynamic development of 3×3.”
New destinations and even more action for 2026
From May to August, the PPC 3 tournamentx3 Street Basketball will travel to a total of 6 cities, transforming city centres into vibrant courts, full of pulse, energy and competitive spirit. The first PPC 3x3 Street Basketball for 2026 will be held in Thessaloniki on May 30-31, while, the game will continue in Nafplio on June 13-14, Xanthi on June 27-28, Kiato on July 10-12 and Rhodes on July 18-19. This year’s PPC 3x3 Street Basketball will conclude in Athens on July 31-August 2.
National Teams 3x3 and PPCTeam Athina on the international stage with the support of PPC
PPC is investing in the development of Greek 3×3 through the support of the U21, U23 and Open (23+). The main goal of the 3×3 National Teams is the continuous improvement of Greece’s position in the FIBA world ranking, with the final milestone being the qualification for the 2028 Los Angeles Olympics.
In parallel, PPC also supports PPC Team Athina, professional team 3x3 men and women created for the first time this year to form the basis of the National Team 3x3. PPC Team Athina will be officially announced at the start of this year’s PPC 3×3 Street Basketball in Thessaloniki, where it will make its first appearance, and is set to compete in subsequent PPC 3×3 Street Basketball events later this summer.
Through the support of National Teams 3x3 and PPC TeamAthina, PPC contributes substantially to the development and strengthening of the Greek 3×3, to the strengthening of young athletes and to the further establishment of the country in the international scene of the sport.
3×3 Schools powered by PPC: Bringing 3×3 to every schoolyard
Beyond PPC 3x3 Street Basketball, PPC and the Greek Basketball Federation (EOK) continue for the fourth consecutive year the 3x3 Schools powered by PPC, introducing the exciting Olympic sport of 3×3 to thousands of students across the country.
As part of the action, PPC and the Greek Basketball Federation (EOK) are travelling to twenty cities in Greece for 2026, giving primary and secondary school students the opportunity to get to know basketball, develop the spirit of healthy sportsmanship and fair play and gain valuable benefits for their physical, mental and social development. The first phase of PPC 3×3 Schools powered by PPC for this year was recently completed, passing through Gythio, Areopolis, Salamina, Kyparissia, Filiatra, Rhodes, Kifissia (Politia), Kozani, Tzia and Ilioupoli, transforming schoolyards into spaces for sports, participation and play.
3x3: from the streets to the Olympics
The 3x3 is the most widely played team “street sport” in the world and is played with two opposing teams of three players, on one basketball court, in half the court. The winner is the team that is ahead when a quarter of play has been completed or whichever team reaches 21 points first.
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The 3x3 is constantly rising, as shown by the response of athletes, clubs, the wider sporting public, as well as by the rise of the country and our national teams in the FIBA. Indicative of the momentum that Greece is gaining in 3×3 is Athens’ hosting of the FIBA 3×3 Europe Cup 2027. From 16 to 19 September, Syntagma Square will host Europe’s top national teams in a setting with the Acropolis as a backdrop, turning the historic centre of the capital into a meeting point for basketball fans from all over Europe.
